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How to Use Video in Your Sales Funnel | Tip #4

November 4, 2016

Using Video in Your Sales Funnel

Tip #4: Justify, Convert and Close Using Video

Here’s Tip #4 from our Video Marketing Tips series and this time we’re revealing how you can justify, convert and close a sale using video!

Once your viewers are halfway through your sales funnel, you can use video in a number of ways!

Now’s your chance to reinforce that your company and product/service are the right choice for the buyer, this will discourage any buyer’s remorse and help in providing a positive customer experience. Using video will allow you to act as a 24/7 sales rep for your company, using a range of videos will help answer any questions customers may have and put you one step closer to sealing and closing a deal!

Click on the video below to watch Tip #4!

Here’s a couple things to keep in mind when using video to justify, convert and close a sale:

– Use a strong call to action to prompt prospects to take action you want them to
– You should develop videos for use in specific marketing campaigns and release them at the most effective time

Heres Tip #5, in case you missed the previous tip you can find the Video Marketing Tips here.

We hope you found Tip #4 useful. You can also see a range of the videos we have produced in our Video Gallery.

Written by Neil Ginger

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