How Video Fits Into E-Learning Programmes

May 1, 2019

E-learning is a huge arena for businesses and the education system. With e-learning, we enable people to be able to learn on the go, from anywhere, anytime they have a spare few minutes to log on and learn what they need to. E-learning programmes are vast; and they are everywhere. But how does video fit into these programmes and how do they benefit learners? Well, we’ve put together a quick guide for you.


The Uses Of Videos In E-Learning


Whether you’re using your e-learning video to explain a particular scenario or simulation, or even just introducing the learning programme, itself, there are many uses of videos in an e-learning situation. Videos can act as guides and presenters, allowing a member of your staff to communicate to the learner without interacting with them, but still allowing the learner to interact with the e-learning programme. It’s a great way of giving information while a learner is going through the necessary material.


Of course, a guide isn’t all you can use videos for in your programme. You could also input a promotional video into your e-learning programme, advertising your company, the programme, or even a business partner that relates to the material being learned.


Video Length

Your videos should always be short. E-learners learn best in small chunks of information, and audio and visual learners typically learn best from a video, rather than from text. Short videos can be more memorable than long pages of text or lengthy in-depth videos.  Learning for long periods of time can cause an information overload, which makes it extremely difficult to actually take in and remember any of the information that is being presented.

Mobile Compatibility

Your e-learning platform, all of the information, and any videos, should be completely mobile compatible. Most people prefer learning on the go, whether that’s during their commute or while they’re on their lunch break from work. This is because the idea of learning while not being paid for it creates a negative mindset for employees. If it is required learning, then it’s something they should be able to do during their work hours. If the learning material is for a student or other reason, then those individuals are typically more happy to learn while resting at home.


Of course, you also need to take age range into account. Teens to 30-somethings are more likely to learn on their smartphones, while those above 40 are more likely to prefer learning on a computer at home. There is a generational difference, after all.

Include Scripts

Finally, ensure that you include a script for any video that is being placed in your e-learning material. Videos are great, but some people may be hard of hearing, or unable to concentrate on sound. Having the subtitles or a running script makes a video more accessible to other types of learners and ensures that your learners are all being given the same information. A script will also allow a learner to keep better notes than just a video by itself.

If all of that sounds like a bit much to cope with, don’t worry, we’re here to help. At Ginger Video, we help business owners produce videos for their internal and external e-learning programmes, so they can see the benefits, without having to work out the technical bits. We work with both individual businesses and the e-learning companies themselves, helping provide a creative approach to online learning videos that guarantees engagement and results. From professional HD footage to animation and graphics, we can create inspiring and engaging videos for any topic. To find out more, please get in touch with the team today.

Written by Neil Ginger

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